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ABOUT Trax

Creating Impact Through Road Safety

TRAX A National Road Safety NGO is one of India's leading road safety NGOs, dedicated to saving lives on roads through innovation, advocacy, education, safe infrastructure interventions, and policy reforms. Established on 31st October 2007, TRAX was founded with a simple yet powerful mission: to prevent road crashes, reduce fatalities, and create safer roads for every road user in India.
Every movement begins with a moment that changes lives forever.
The journey of TRAX started after a tragic two-wheeler crash witnessed by our founders, which left a lasting impact on them. The incident highlighted a harsh reality—behind every road crash statistic is a family whose life changes forever. What many see as an accident, we saw as a preventable loss.
Deeply affected by the consequences of road trauma, our founders decided to dedicate their lives to ensuring that no human life should experience such pain. This determination led to the formation of TRAX - A National Road Safety NGO on 31 October 2007, with a vision of making roads safer through awareness, behavioral change, safer infrastructure, and evidence-based road safety interventions.

Who We Are
TRAX is a National road safety NGO in India working across multiple states and union territories to address the growing road safety crisis. For more than 18 years, we have collaborated with government agencies, corporates, educational institutions, enforcement authorities, engineers, policymakers, media organizations, and communities to build a safer mobility ecosystem.

Years Of Experience

18+

Programs

2066+
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What We do

What We Do

TRAX works across all major pillars of road safety

Dialogue to Action - National Summit on VRUs and Road Safety 2025

School Zone Safety Programs

Helmet and Two-Wheeler Safety Advocacy

Child Road Safety Initiatives

Driver Training & Capacity Building

Road User Behaviour Change Campaigns

Policy Advocacy & Legislative Support

Youth Engagement Programs

Community Mobilization & Awareness Campaigns

Corporate CSR Road Safety Projects

Corporate CSR Road Safety Projects

Post-Crash Care Awareness

Research, Innovation & Road Safety Management Programs

TRAX STORY

A Journey Through Trax Story

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Our mission and vision

Our Mission
To reduce road crash injuries and fatalities in India by promoting safe road user behavior, advocating safer infrastructure, strengthening road safety policies, and empowering communities to become active participants in saving lives on roads.

Our Vision
Reduced Road Crash Injuries and Mortality rate in India

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2021

• Safe Infrastructure development at Pali Y Junction connecting Delhi , Gurugram and Faridabad
• Road Safety Rangers 2.0 with Universal Sompo General insurance Co. Ltd.
• Successful Trial Run at Rajeev Chowk Intersection
• Hero Honda from Blackspot to Zero Fatality Zone
• Dhyan Do Initiative in Gurugram and Faridabad with Hyundai Motor India Foundation
• Satark (Youth Engagement Initiative) with Bridgestone India Pvt. Ltd in Indore and Hyderabad.
• Helmet India Coalition

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2022

• Mission Chennai with Hyundai Motor India Foundation
• Ride to Safety with ICICI Lombard General Insurance Company
• Observance of the 'National Road Safety Week
• Advocacy on Safe Infrastructure Intervention at Shatabdi Chowk, nagpur, Ajmer Entry Gate, Rajasthan and Bata Chowk Faridabad.
• Youth Engagement Program

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2023

• Mission Chennai with Hyundai Motor India Foundation
• Safe Riders’ Seminar and Helmet Distribution Program with Meyer Organics Ltd.
• Youth Drive for Safety Program with L&T Finance Limited
• Ride to Safety with ICICI Lombard General Insurance Company
• Invited as Road Safety Expert at Parliamentary Standing Committee on Transport, Tourism and Culture
• Eight Global Meeting on Road Safety at EL Salvador,March’2023
• Attended High Level Meeting on Global Road Safety in New York during 30th June’22 to 31st July’2023
• 7th UN Global Road Safety Week

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2024

• Youth Drive for Safety Program with L&T Finance Limited
• Ride to Safety with ICICI Lombard General Insurance Company
• Road Safety Education and Awareness Program by SBHIL
• Participated in IRF Istanbul

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2025

• Hosted Dialogue to Action - A National Summit on VRUs and Road Safety
• Inaugurated Road Safety Traffic Awareness Park , Hyderabad
• Awarded for the Film “Promise to Come Home” at the Global Road Safety Film Festival, 4th Global Ministerial Conference on Road Safety Marrakech.
• Completed the Youth Drive for Safety Program with L&T Finance
• Satark 2.0 with Bridgestone India Pvt Limited

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2026

• Hosted the landmark "Mission Save Lives on Roads" initiative, highlighted by the presence of Jean Todt as the Chief Guest, reinforcing the global commitment to safer roads and sustainable mobility.
• Building Road Safety Excellence Center at Pune
• Inaugurated Helmet Adda at Miranda House University of Delhi.

2007

2021

2022

2023

2024

2025

2026

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Behind TRAX

Visionaries Behind The Road Safety

Rajni Gandhi : Road Safety Expert, Inspiring change through road safety leadership, capacity building, and impactful community engagement.

Anurag Kulshrestha : Road Safety Expert, Driving road safety excellence with strategic vision, global expertise, and a commitment to saving lives on roads.

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Our expert team

Meet The Team Behind Their Success Story

Members to Committees and Government Bodies